London, UK,

How to create a top-notch recruitment website

Will Serle, Group Human Resources Director

Recruitment teams adopt a variety of tactics in order to hire the best talent for their business. Job advertising websites, social media and word of mouth are just a few of the methods that are helpful for attracting candidates to a company. But what is the glue that holds together all of these pieces? The careers website.

In the digital world we live in today, the most talented people want to find out as much as they can about a company before applying for a job. A careers website provides companies with an opportunity to showcase the benefits of joining and easy to navigate search and apply function. In other words, a careers website has to be engaging in order to attract the best talent, otherwise they’ll lose interest.

So, what are the killer areas on which to focus when creating your new careers website?

  • Ensure your search and apply functionality allows candidates to find the jobs they are looking for quickly and easily
  • Ensure you have a register section – an area where candidates can voice their interest in working with you without actually applying for a job
  • Promote the benefits of what it’s like to work for your company and our company values, in brief
  • Offer a support or help section for candidates, include FAQs and a contact us form
  • Fresh images and design

We recently updated our own careers site – check it out at and let us know what you think.


Meet the blogger

Will was appointed Group Human Resources Director on 1 May 2011, having previously held the position of Human Resources Operations Director since 2009. Will is also responsible for sustainability at Amec Foster Wheeler. He joined the Company in 2000 as Human Resources Director for the Oil & Gas business, moving to the Natural Resources role in 2006.

Will holds a Master’s degree in Human Resources from The Robert Gordon University and is a Fellow of CIPD.